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Burns survivor Turia Pitt launches platform to promote local businesses impacted by bushfires

A great way to support communities that need us! - by Amber Wemyss
  • 08 Jan 2020
Burns survivor Turia Pitt launches platform to promote local businesses impacted by bushfires

Burns survivor Turia Pitt has created an initiative to help support the local Aussie businesses that have been affected by the recent bushfires across the country.

The instagram page, Spend With Them features encourages consumers to help rebuild towns and businesses by purchasing products from fire-affected communities.

spendwiththem View Profile
1,752 likes - View Post on Instagram
Akwa Surf is one of the first businesses to lend a helping hand in our community on the South Coast. When I was burned back in 2011 they immediately organised a surfing contest as a fundraiser to help me get back on my feet. They help the community in so many ways. This is typically the busiest time of year for Akwa, and right now Milton is a ghost town. If you need some new swimmers, or some surf gear, check them out @akwasurf and akwasurf.com.au and #spendwiththem

The platform was launched on January 7th and had already amassed more than 110,000 followers with many already digging deep to help support those in need.

Featuring everything from local fashion boutiques including AKWA SURF and Coyote Boutique to wine from Vinteloper, artwork by Seachange Originals and coffee from Guerrilla Roasters, the page has been inundated with businesses wanting to jump on board.

spendwiththem View Profile
2,858 likes - View Post on Instagram
Need to stock up on wine? Grab a bottle or two from the guys at @vinteloper. Their small winery was obliterated in the Adelaide Hills fires in the days before Christmas. It will take them seven years to regrow what was destroyed. But every bottle sale will help. I've just bought a couple of bottles for after birth! 🍷🍷 Check out vinteloper.com.au and #spendwiththem.

While many family-run businesses have sadly lost their entire stock of produce, some are still able to raise funds through the sale of other merchandise such as Milton Mushrooms who are offering a range of tote bags, cards and mushroom powders.

spendwiththem View Profile
3,164 likes - View Post on Instagram
This legend @miltonmushrooms is a mushroom grower on the south coast. Marita's property was burned when fires swept through it twice in the last few weeks. Miraculously the house (and her 20 year old donkey) survived but the rest of the property was badly burned. You can #spendwiththem by picking up locally designed greeting cards, stickers, tote bags, zines, and her incredible Reishi Spiced Cacao and Just Reishi mushroom powders. Visit miltonmushrooms.com.au ❤️🍄

Since the launch of the page yesterday some businesses have claimed they have had more orders in the last 24 hours than they previously had in the history of their business.

One company in particular, Guerrilla Roasters shared that the increase in demand has created so much extra work that they've had to hire an additional employee just to pack orders.

spendwiththem View Profile
11.9k likes - View Post on Instagram
Updates from @guerrillaroasters and @stonycreekfarmdistillery. Plus @spaces2538 just told us they have had another 120 orders overnight. The ripple effect this is having is ENORMOUS. Thank you for supporting these businesses - you guys are AMAZING!

The incredibly thoughtful initiative launched by Turia follows her own journey after she was trapped by an out-of-control grassfire while competing in an ultra-marathon back in 2011.

She suffered burns to 65 per cent of her body and has since released several books about her ordeal and life since the incident.

After admitting that the ongoing bushfires had stirred up old emotions of how it felt to be have her own life turned upside down, Turia implored others to spend their money with the people who really need it.

spendwiththem View Profile
4,326 likes - View Post on Instagram
Fires have ravaged towns and devastated communities across Australia. It's been going on for months. And once they're finally over, it won't be over for many of the local businesses in the towns you're seeing on the TV and hearing about on the radio. A lot of these places (like my home in Mollymook and Mallacoota, Kangaroo Island, Eden etc) rely on the tourist dollar for their very survival. I've been motivated by Tegan Webber's #GoWithEmptyEskys campaign and by the legends at @buyfromthebush. And so this is what I'm doing. I've created this account (@spendwiththem), a place to feature businesses in fire-affected towns. So, if you want to buy something (now, or in the future), check out the stuff we feature here on this page and buy something from one of these businesses. Spend your money with the people and the communities who really, truly need it. They need you. We need you. This is a way to put money directly in the pockets of the people and communities who need it the most, and need it NOW. Long after the threat is over and the choppers stop flying overhead. Long after summer ends and the wail of sirens ceases in the streets. Help them rebuild. Make them feel heard. Spend with them. And, if you're a business in a fire-affected town, please send us a DM with some product pics and your website details and we'll feature you. Much love to all of you, donating, spending, and doing everything you can. I'm blown away. Turia xx #spendwiththem

'This is a way to put money directly in the pockets of the people and communities who need it the most and need it NOW,' she wrote.

'Long after the threat if over and the choppers stop flying overhead. Long after summer ends and the wail of sirens ceases in the streets. Help them rebuild. Make them feel heard. Spend with them.'

Turia encouraged businesses in fire-affected towns to send their details to the page should they wish to be featured. Alternatively, they can email spendwiththem@turiapitt.com with products pictures and instructions on how people can buy online or over the phone.

spendwiththem View Profile
1,823 likes - View Post on Instagram
Hey guys! Grace and I are completely amazed by all of you! Thank you for supporting these businesses and this initiative. It's having a far bigger impact than you could imagine. We've been totally and completely overwhelmed by your thousands of messages of support. So, if you've sent us a DM requesting we feature your business and we haven't yet responded, please email us at spendwiththem@turiapitt.com with product pics, and instructions on how people can buy online or over the phone. It's just the two of us managing this so we've had to rope in some friends to help, and email will be the best way for us to keep track of things! Important: Please know that as much as we want to support all businesses in fire-affected towns, we can't yet encourage visitation to these areas. So, online and phone ordering options are all we can promote for now. When it is safe to do so, we'll absolutely find a way to encourage road trips to your towns! Big love to you all - you absolute legends! ❤️❤️❤️
Amber Wemyss
Amber Wemyss
Amber is a Features Writer for that's life! Her work has also been published with 7News, New Idea, Practical Parenting, Kidspot, Daily Mail, The Sun, Daily Mirror, Pick Me Up, Real People, Chat and Daily Star.

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